Cristonía
The goal for this project was to refresh and re-imagine existing crystal and wellness brand ‘Cristonía’. While still holding onto the brand’s core message and values, a new look and appeal to its market was not only wanted but needed. Throughout iterative stages of research, development and refinement, Cristonía beautifully became its best self, now with soul and life.
Pacific Prizm Boardstore
A new range of graphics for Pacific Prizm Boardstore’s personal brand that was created to be printed on merchandise like shirts, hoodies, dresses and also used for stickers. The challenge was to develop universal, gender-neutral designs that incorporated the whole message of the brand and the lifestyle of their customers. Therefore, the graphics encompassed the surf/skate/snow lifestyle, and the style could be sold all year round.
'Chuchenko's Balls'
A new food start-up 'Chuchenko's Balls', wanted to create a logo for their healthy dessert business. The brief outlined a blue & yellow palette with a simple, modern and trendy style, incorporating the tagline 'delicious healthy treats'. One of the challenges was trying to shorten the type logo as the name was too long. However, by simplifying the name to only 'Chuchenko's' is packed more of a punch both visually and linguistically.
DENM Collection
DENM is all about sustainability, timelessness, self-expression and rebellion. The brand is driven by the passion of storytelling and creativity; from the pieces themselves, right through to the brand’s presence. DENM’s colour palette is inspired by its personality; using contrasting, loud pops of colour to emphasise passion, uniqueness and its statement designs. It is essential for the designs in all aspects (fashion, graphics etc.) to reflect DENM’s values...being unique, expressive and unconventional.